TS Bank Now Rockin’ Kasasa Tunes

Unrivaled Account Offers Consumers a New Kind of Bank Note

Online PR News – 29-April-2011 – – Treynor, IA- TS Bank, one of the first financial institutions in the country to launch Kasasa®, the revolutionary collection of banking accounts that truly takes an interest in account holders, today introduces the most innovative account on the market, Kasasa Tunes™.

Kasasa Tunes is a free checking account that rewards consumers with downloads from iTunes® or Amazon.com every month. It is designed for those with a passion for music and media, who want to be rewarded with digital downloads, including music, books, movies and iPhone® or iPad® applications.

“For those that want something different from their banking relationship, we wanted to offer our clients a fresh, hip account that puts the fun in banking,” said Josh Guttau, President & CFO of TS Bank. “Now Kasasa account holders can use their monthly downloads to check out a new band or the latest artist, or enjoy television shows, movies, iPhone and iPad applications.”

Like all Kasasa accounts, Kasasa Tunes offers free checking, nationwide ATM fee refunds, no minimum balance, no monthly fees and free online banking in addition to the downloads.

Account holders receive rewards by doing a few simple things every month, like using a debit card, signing up to receive monthly e-statements, and making an electronic transaction (such as direct deposit). If an account holder does not meet the qualifications in a given month, the account is still free and they will be eligible the following month for the benefits.

Kasasa was introduced to the Omaha area by TS Bank in October 2010 through an aggressive, highly engaging marketing campaign. The campaign, which featured some of America’s top slam poets, asks consumers, “Do You Kasasa?” In other words, TS Bank is asking consumers to expect more from their banking relationships.

“Our clients are thoroughly enjoying Kasasa offerings because they speak to their lifestyle, and Kasasa Tunes continues to support that movement,” added Guttau. “The Kasasa launch has been successful for our bank and has been met with widespread support from the community.”

TS Bank is offering other Kasasa banking products, including Kasasa Cash™ and Kasasa Saver™ at all three of its branches with locations in Treynor, Council Bluffs, and Macedonia.

• Kasasa Cash - A free checking account that rewards consumers with high interest in cash every month.
• Kasasa Saver - A high interest saver account linked to a Kasasa Cash checking account. The high interest and ATM fee refunds earned in the Kasasa Cash account are automatically deposited into the Kasasa Saver account each month. The balance in the Kasasa Saver account also earns a high rate of interest.

Kasasa is distributed to TS Bank from BancVue, the leading provider of innovative products, dynamic marketing, and data-driven consulting solutions to community financial institutions nationwide to help them win the war against the megabanks. BancVue’s products have delivered more than one million customers and more than $16 billion in deposits to nearly 700 community banks and credit unions around the country, equaling more than 5,000 branches around the country.

TS Bank was recognized for high performance in 2009 by the Independent Community Bankers of America (ICBA) and Iowa Banking Magazine. The bank was named number one among all C-Corporation banks in Iowa, and in the asset size of $100M - $250M for the nation.

For more information on Kasasa accounts, visit www.tsbank.com or visit www.kasasa.com/tsbank.

Do you Kasasa?
Kasasa® is the first national brand of the most innovative checking accounts available today. The accounts, offered exclusively by the finest community financial institutions, are designed to be the first and only accounts that actually take an interest in their account holders by paying them to use their account with what interests them most—high interest, cash back, automatic savings, money to donate to charity or iTunes® downloads. Kasasa, developed and distributed by BancVue, marries innovative banking products with the personal touch of community financial institutions. For more information, visit www.kasasa.com.

Katie Weathers