Mount Kisco, NY – March 22, 2011 – Ready to get your heart racing? If you are looking for a fantastic time, Grand Prix New York in Mount Kisco, NY.

Online PR News – 25-March-2011 – – is just the right place for you, your friends and your family. At Grand Prix New York you’ll find everything you’re looking for such as racing, great food and drinks, but most of all, you will have the time of your life - no matter what your age is.

GPNY is thrilled to team up with Pace University students of Pleasantville, NY, to announce the recent launch of their fun-filled venue via Both GPNY and Pace University students are working towards their goal of creating a playful environment that will attract a diverse group of people, but especially draw in the college crowd. GPNY offers a variety of activities ranging from fine dining and drinks, go-kart racing and gaming rooms, meeting and exhibition areas and much, much more - combined in one location.

Dr. Kathryn F. Winsted, PhD, of Pace University is directing her Advertising and Communication Strategy course in a project where the students work with GPNY to develop an advertising and promotion campaign to attract more Westchester area college students to the venue. Pace students have been conducting surveys of nearly 250 college students, taking their own test drives of the site, and collecting data about their marketing strategies for GPNY.

According to Ian Pershad, a Pace University student participating in Dr. Winsted’s course, “From our research we are putting together a campaign. We are working towards having Friday nights as college nights with racing, live music, possible drink specials, etc.”

If you want to live life in the fast lane like GPNY and Pace students have been, then you should check out the GPNY venue for yourself. Come join in on the fun and you’ll find that the starting line of your journey begins on the tracks at Grand Prix New York Racing.