SGS webinar offers insight into successfully entering China’s lucrative retail and e-commerce market

SGS will host a live webinar with industry experts sharing insights on how to enter the extensive Chinese consumer goods market.

Online PR News – 16-September-2020 – Geneva, Switzerland – SGS, the world's leading inspection, verification, testing and certification company, will hold a free webinar on September 29, 2020, to discuss how to enter one of the largest retail and e-commerce markets in the world.

As the market shifts from key opinion leader (KOL) to key opinion consumer (KOC) influence in China, consumer engagement is becoming increasingly important. In this webinar, industry experts will share a number of country insights including how live streaming and short videos can help brands to successfully position their consumer facing products.

Why join this webinar?
To support your journey in entering this market, we will help you better understand the customer journey and other key dynamics, including:

- Digital marketing
- Customs and importation
- Compliance, and
- Consumer engagement

Who should join the webinar?
This webinar is aimed at brands, retailers and suppliers in the consumer goods industry looking to enter the Chinese market.

How can you register to join?
Register here,, for this free webinar on September 29, 2020 – choose from two sessions.

For further information on this webinar, please contact:

Christy Chan
Director, Consumer and Retail Solutions
Tel: +845 6018 6387

About SGS
SGS is the world’s leading inspection, verification, testing and certification company. SGS is recognized as the global benchmark for quality and integrity. With more than 89,000 employees, SGS operates a network of over 2,600 offices and laboratories around the world.