“It’s all about the fit”. That’s the focus of the New York-based swimwear brand, HeatherLeigh Swimwear.
Online PR News – 07-August-2020 – Fort Lauderdale, FL – “It’s all about the fit”. That’s the focus of the New York-based swimwear brand, HeatherLeigh Swimwear, that’s giving women more bang for their buck with their sensational swimwear collections.
The brand owners, Heather Hadwen and Mary Leigh Freedman, took a different approach to swimwear design by combining their favorite components of swimwear to give customers the most desirable swimsuit they have ever worn. The outcome - high cut leg lines, seamless bottoms, and minimal coverage.
“We are committed to creating pieces that fit, flatter, and make women feel their best,” said Heather Hadwen. “We believe we’ve created a line that exemplifies the sultry and sophisticated modern-day woman.”
Each HeatherLeigh swimwear is hand made from luxurious imported textiles, and archetypes the definition of the perfect fit with adjustable straps and seamless “second-skin” finishes. Touted as the perfect cheeky bikini, the back panels of each HeatherLeigh bikini are so designed that the edge sits on the fold. This means there is no stitching or thick rubber on the edge that causes all of that unwanted digging and unflattering ripple effect.
The adjustable straps on their popular ‘Piper Bottom’ allows the wearer to adjust the height of the bikini and control where it lays, as it can be worn low like a hipster or like an ultra-high waist. The Harlow string bottom features a front and back curve that sits lower on the body in order to eliminate the bikini from riding up in the small of the back like may tend to do.
HeatherLeigh Swimwear offers two collections - The Endless Summer Collection which features variations of tops and bottoms in vivid colors and the Riviera Collection made from luxurious Italian textiles in shimmering Smokey Blue and Stardust colors. All pieces in the collections can be mixed and matched for endless options.
The HeatherLeigh Swimwear collection is ideal for the woman who is looking for swimwear that flatters her figure but is also comfortable. One customer, Jessica G. summed up her overall experience with the brand. She said: “I was never able to find a swimsuit that I felt confident or sexy in—not until HeatherLeigh Swimwear. Being fully adjustable and having zero seams, their swimsuits form perfectly to any body type while also enhancing women’s curves. Not only that, the material is so soft I hardly feel like I’m wearing anything. Everyone needs HeatherLeigh!!”
HeatherLeigh Swimwear are competitively priced. For a limited time only, one can enter to win $100 dollars in store credit and instant access to a 15 percent discount by becoming a subscriber to their emails. An on going perk includes free shipping when they spend over $100. For further information or to browse the collections, visit: https://www.heatherleighswimwear.com/.
About the Company
HeatherLeigh is a New York City born swimwear company, founded by best friends, Heather Hadwen and Mary Leigh Freedman in 2016. Heather graduated from The Art Institute of Chicago with a BFA in Fashion Design, which later led her to become a reputable Head Designer at some of the top fashion empires in the world. Heather began her career in swimwear designing for labels such as; Anne Cole, Ann Taylor LOFT, Calvin Klein and Express. After 12 years working her way up in the swimwear industry, she decided it was finally time to go out on her own. Mary Leigh’s career as a ballet dancer contributes to her complex understanding of the female body from all angles in its many beautiful shapes and forms. Mary Leigh naturally exemplifies an elevated eye for color, design and sophisticated aesthetics. The two merged their knowledge, experience, and talent resulting in a product with a truly remarkable fit and unique esthetic.