Mopinion launches new user interface for its user feedback software
02/04/2020

Mopinion has just launched a new generation user interface that will deliver a more consistent user experience for its users.

Online PR News – 04-February-2020 – Rotterdam, The Netherlands – Mopinion, leading all-in-one user feedback software for websites, mobile apps and email, today announced the launch of its next generation user interface (UI) - Mopinion Raspberry. This momentous milestone extends Mopinion’s leadership and innovation in creating breakthrough software that empowers digital teams to revolutionise the digital experience. The new interface will simplify user flows and make it easier for users to reach their goals, while simultaneously delivering a more consistent user experience.

This new React-based user interface not only ties together all of the same, favourite functionalities of its precursor, but also enables users to conveniently collect and manage their feedback in a more effortless manner.

Anwar Jebali, Senior Web Developer & Front-End Team Lead:
“For years now, Mopinion has been continuously collecting feedback from its users, carrying out extensive qualitative research and data analysis, and Mopinion Raspberry is essentially a culmination of those efforts. In other words, it’s not only designed with customers in mind, but in some ways our customers designed it themselves. With this new user interface, we’ve reimagined and improved all important workflows with the goal of making feedback easier to both process and analyse.”

Improvements across the entire user interface
Mopinion has optimised five main aspects of the user interface: the overall functionality of the navigation (i.e. menus and configuration), the process for creating surveys, the inbox used for browsing through feedback responses, setting up dashboards and lastly, data visualisation and trends.

Anwar continues: “In Mopinion Raspberry your feedback is accessible and actionable in all relevant places. We kept the good parts of our platform and optimised most of the workflows. The net result for our users will be a smoother experience; less time spent navigating the platform and more time spent analysing and working with feedback. Looking to the future Mopinion Raspberry will allow users to carry out more complex tasks (such as in-depth feedback analyses in charts) and as a result, further increase user connectivity.”

The optimisation of the navigation (i.e. menus and configuration pages) is one of the most fundamental changes to the software. The navigation was redesigned using a more logical and accessible approach, so as not to interrupt the user experience.

Additionally, the process for creating feedback surveys has been optimised with a drag-and-drop editor, built-in editing menu and live preview of the form being built, making it more interactive and intuitive.

In terms of analysis, the inbox used to browse through feedback responses has been enhanced so that users can view individual items in a more digestible manner (with the application of easy-to-use pull downs to feedback detail pages). Furthermore, the process for building a feedback dashboard is now even more customisable, with the new ability to select the size and shape of each chart as well as determine specifically where the charts will be placed. And lastly, users have a fun and easy way of identifying trends and comparing feedback data data via a new feature called the Data Explorer, which makes it possible to compare sets of data and results in one data visualisation without changing or adding it to the overall dashboard.

About Mopinion
Mopinion is a rapidly growing SaaS provider and market leader in the field of online user feedback collection and analysis for websites, mobile apps and email. This solution turns feedback from digital touch-points into actionable data to drive strategy, improve online channels and empower digital teams.