Auto Industry Veteran Becomes Key Advisor to BYD
01/14/2020

Ex-General Motors China President & MD to aid firm’s leadership in NEVs

Online PR News – 14-January-2020 – Los Angeles, CA – BYD officially announces auto industry veteran Kevin Wale as a new Senior Advisor to BYD Chairman Wang Chuanfu. Wale will counsel Wang on developing BYD's business, operations and marketing strategy, as well as brand construction and sales and service system improvement. Wale boasts extensive experience in the global auto industry, having first joined General Motors (GM) in 1975 and then serving as President and Managing Director of General Motors China Group from 2005 to 2012, where he played a pivotal role in maintaining GM’s lead across the extensive Greater China region.

“Electrification and other automotive products that use new technologies will be the area of future growth. China, the world's largest auto market, has a significant role to play. BYD is a leader and innovator in electrification and customer-oriented technology,” said Mr. Wale. “I hope that I can bring some of my global experience to support their innovation capabilities and help them strengthen their leadership in NEV businesses.”

As a leader of new energy vehicles, BYD is already playing an important role in the future development of EVs globally. In recent years, BYD has set a precedent for Sino-foreign companies cooperating in technology, establishing partnerships with international giants such as Daimler and Toyota to further consolidate its leading position in the NEV industry. At the same time, BYD recently announced the founding of FinDreams Moulding Company Limited, FinDreams Technology Company Limited and FinDreams Powertrain Company Limited and other subsidiaries. These will allow the firm to further accelerate its integration of auto parts resources and build a stable system for exporting its technologies.

As a Chinese company that actively embraces internationalization, BYD champions the recruitment of staff from diverse cultural backgrounds. From the world-class design masters, including Wolfgang Egger, JuanMa Lopez and Michele Jauch-Paganetti, to the appointment of Kevin Wale as Senior Advisor to the Chairman, all these reflect BYD’s foresight to reach new heights with the aid of global expertise.

Wale, as a senior auto executive who has worked in all major auto markets globally over the past several decades, will further assist BYD decision makers in trend prediction, strategy and boardroom decision making, to help reinforce the company’s lead and keep it moving forward in the new decade.

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About BYD
BYD Company Ltd. is one of China’s largest privately-owned enterprises. Since its inception in 1995, the company quickly developed solid expertise in rechargeable batteries and became a relentless advocate of sustainable development, successfully expanding its renewable energy solutions globally with operations in over 50 countries and regions. Its creation of a Zero Emissions Energy Ecosystem – comprising affordable solar power generation, reliable energy storage, and cutting-edge electrified transportation – has made it an industry leader in the energy and transportation sectors. BYD is listed on the Hong Kong and Shenzhen Stock Exchanges. For more information, please visit BYD.com or follow BYD on Linkedin, Twitter, Facebook and YouTube.