World's Leading Psychiatric Publisher partners with i3 Digital to integrate new eCommerce website

Belfast digital agency i3 Digital integrate all new e-commerce platform for Washington D.C. headquartered American Psychiatric Association Publishing

Online PR News – 10-December-2019 – Belfast, UK – The American Psychiatric Association Publishing (APA Publishing) is the world's leading publisher of books, journals and media in the fields of psychiatry, mental health and behavioural science. As the Publishing division of the American Psychiatric Association (APA), they serve the needs of over 38,500 psychiatrist members in more than 100 countries. APA Publishing, headquartered in Washington D.C., has expanded since its inception in the early 1980's to be a full-service publishing house, including a staff of editorial, production, marketing, and business experts devoted to publishing for the field of psychiatry and mental health.

In 2018 the APA chose SalesForce as their preferred CRM platform along with Naviga Global's publishing platform, a new enterprise-class resource planning software for its publishing operations which is used by recognisable publications such as TIME, Popular Science, GQ, Rolling Stone, WIRED, Elle and many more. The APA Publishing team also decided that they needed a technology partner who had extensive experience of seamlessly integrating platforms via Restful API's. The Partner also had to be a certified Kentico Agency as the APA was using the technology in other parts of their organisation and had decided on using Kentico's inbuilt eCommerce engine to assist in the delivery of a new APA Publising eCommerce platform at
In essence, APA Publishing would be utilizing Kentico to integrate and pull all of their new systems together to deliver a highly customised eCommerce platform which would encompass SalesForce CRM, Naviga Global's Publishing Platform, Kentico 12 MVC eCommerce and online merchant payment services via Braintree. APA Publishing also required a seamless customer-centric user experience for their members with Single Sign-On (SSO) capabilities. The challenge of connecting all of the systems would reside with APA Publishing's chosen technology partner. This partner ended up being the team from i3 Digital who were selected after a stringent tender process.

Adrian Bradley CEO & Founder of i3 Digital stated;
"We were delighted to have been chosen by the APA Publishing for this prestigious contract and it is great to see the fruits of everyone's labour now online at There was a real and genuine partnership approach between both our organisations on this project. I have to say the American Psychiatric Association Publishing team were a pleasure to work with, and we look forward to working with the team for many more years."

The team at i3 Digital were selected due to their depth of experience, attained over the last number of years, delivering highly customised eCommerce platforms with Kentico at the core. The team have integrated with a range of enterprise-level ERP, CRM and payment providers ranging from SalesForce, SAP, Naviga Global, MS Dynamics/Great Plains to name a few. With over 12 years experience in deploying, customising and integrating Kentico's Software, i3 Digital are now fully certified Kentico Quality Experts.  

Some other active i3 Digital clients in the USA include Smiths Interconnect, California Avocado, Agilus Inc., Bantrel, TSI Inc., AFS Vision, Heatable and the D.C. Bar, (the State Bar for the District of Columbia with over 108,000 members worldwide).

About i3 Digital
i3 Digital ( is a systems development and digital platform integrator for medium to large Enterprise. It specialises in partnering with businesses and organisations who have a global focus to deliver highly integrated and secure digital platforms with Kentico at the core.

About American Psychiatric Association Publishing
American Psychiatric Association Publishing (APAP) is a division of the American Psychiatric Association (APA). APAP is the world's premier publisher of books, journals, and multimedia on psychiatry, mental health, and behavioural science. The APA represents 38,500 psychiatrists worldwide in over 100 countries, providing educational services, research, government relations, publications and membership services. For more information please visit