Mohammad AlHokail Joins Middle Eastern Startup Studio Enhance as Partner
11/18/2019

Appointment strengthens Enhance's position in Saudi Arabia

Online PR News – 18-November-2019 – United Arab Emirates | Kingdom of Saudi Arabia – Enhance (www.enhance.online), the MENA region's leading startup studio focused on building vertical marketplaces, and parent company of the region's leading online gifts marketplace joigifts.com, has appointed Mohammad AlHokail as a new partner. The appointment is part of the firm's continuing growth strategy and the first at partner level since the founding of the company back in 2016 by Alper Celen and Ritesh Tilani.

Prior to his appointment, Mohammad was the Managing Director of TMD, a marketing and communication agency he co-founded in 2011. During his time in TMD, Mohammad focused on building and executing marketing and communication strategies for some of the top brands and government agencies in Saudi and the wider Gulf Region, such as Tadawul, flynas, noon and Careem.

Commenting on the appointment, partner Alper Celen says: "Enhance is keenly focused on growth with a Saudi-first strategy. We are delighted to welcome Mohammad as a partner based in Saudi to drive our growth based on his deep expertise in this key market."

Partner Ritesh Tilani added, "We're very excited to strengthen our capabilities in the Kingdom in order to be able to offer the best service to our customers and affiliates. In Mohammad, we found a talented and experienced partner who will play a key role in the successful rollout of Enhance's portfolio companies in Saudi Arabia over the coming years."

Mohammad AlHokail says: "I have admired the team behind Enhance for their expertise, judgment and profile since I met them in 2018, and I do believe success will be achieved as the leading startup studio in the region. I am very excited to be joining the leadership team to help drive the firm's growth."