Vivo to launch the Z1Pro in India in association with Flipkart
10/10/2019

Vivo, the global innovative smartphone brand, today announced the partnership with Flipkart to bring the first Z series device - the Vivo Z1Pro, in India.

Online PR News – 10-October-2019 – Gurugram, Haryana – Z1Pro is the first online-focused smartphone from Vivo that will be targeted at Generation-Z

Vivo, the global innovative smartphone brand, today announced the partnership with Flipkart to bring the first Z series device - the Vivo Z1Pro, in India. The #FullyLoaded smartphone is Vivo's first online-focused device that offers a smart, secure and seamless performance experience. The smartphone will be equipped with the Qualcomm Snapdragon 7 series processor, a massive battery, triple-lens setup at the back and Vivo's first In-Display selfie camera to provide a seamless viewing experience. Commenting on the partnership, Mr. Nipun Marya, Director Brand Strategy, Vivo India said, "Offering meaningful and innovative experience has been a key pillar of our strategy and our partnership with Flipkart is a step further in that direction. The all-new Z series has been designed to empower the young millennials and fulfill the dynamic needs of the 'Gen Z'. "

Further adding to this collaboration, Mr. Aditya Soni, Senior Director, Mobiles at Flipkart said, "Flipkart and Vivo have worked together to understand the needs of Indian consumers, that has resulted in bringing to life Vivo's Z1Pro for Gen Z users. Flipkart's unparalleled distribution reach and marketing strategies will help Vivo in maintaining its strong market reach for its latest innovation."

Key Highlights for Z1Pro:

• Seamless Performance
• Long-Lasting Battery
• In-Display Camera
• AI Triple Rear Camera

The smartphone brand had also recently registered a phenomenal growth of 119 percent Y-o-Y (as per Counterpoint Q1, 2019 Report), becoming the fastest growing brand in India. This year Vivo will be completing five glorious years in the country and will continue to build a strong foundation to create a successful long-term brand in India and continuously bring value proposition products backed by an aggressive marketing strategy.

About Vivo India:

Vivo, a premium global smartphone brand, entered India in late 2014; Vivo has established itself as one of the top smartphone brands in India. Manufacturing in Greater Noida, the company has a robust distribution network across the country both online and offline, catering the best in class quality services to over 539 cities, in 27 states and 5 union territories backed by more than 550 service centers in India. The organization is dedicated to the pursuit of perfection and is continuously creating surprises for users through constant innovation. Through smartphones, Vivo offers users a professional-grade photography solution, taking mobile photography to the level of an art form, witnessing and recording all of life's beautiful moments. For more information, visit www.vivo.com/in