3rd Annual "Trade Show Summer School" Provides Free Continuing Education for Event Professionals

This summer, exhibitors and event organizers learn to improve future trade shows through short webinars featuring "how to" tips and relevant industry research!

Online PR News – 11-July-2019 – Atlanta, GA – Exhibitor Education by WINH is hosting its third annual "Trade Show Summer School" webinar series on every other Wednesday at 2pm ET this summer. Through this program, both exhibitors and event organizers will learn takeaways to improve their future trade shows, quickly (30 minutes per topic) and at no cost (all webinars are free to attend live and, for WINH mailing list subscribers, to watch via recording).

Hosted by Trade Show Strategy Specialist, Robyn Davis, this program has improved year-after-year. "We survey event professionals prior to determining the topics, the schedule… really, everything. We want to make sure that it's as relevant and helpful to them as possible." For 2019, there were two major improvements: first, this year's program highlights statistics from three recent CEIR (Center for Exhibition Industry) studies that Robyn is helping participants understand and apply; second, four of the webinars (all "how to" topics) have been pre-approved for CMP continuing education credit by the Events Industry Council, through their CMP Preferred Provider program.

"This is our most valuable program yet!" said Robyn, "I'm excited to provide this extra, free education to event professionals when they need it most… just before another busy fall trade show season begins." Also, each year, Trade Show Summer School has coincided with Global Exhibitions Day, an industry holiday that raises awareness for the impact of face-to-face events on businesses and communities in the US and abroad. This year, to celebrate, Robyn taught a special webinar for event professionals on "How to Modernize Your Exhibitor Education Program" on June 5.

A few of the topics that will be covered in remaining Trade Show Summer School webinars include:
• How to Increase Traffic and Engagement with Better Trade Show Attractions
• What You Need to Know about CEIR's "How to Grow Attendance" Study
• How to Identify a Year of Content Creation Ideas in One Event Agenda

The full schedule, plus more information and registration links, is available at HowToTradeShow.com.

Established in 2009 by Robyn Davis, Exhibitor Education by WINH (When I Need Help) provides strategic training and consulting services to business-to-business exhibitors, directly and through event organizers, in industries like healthcare, construction, and technology. Recently, Robyn has been honored as a MeetingsNet "Changemaker" and one of the "BizBash 500" (most influential event professionals); her degree is in Aerospace Engineering. Learn more about Exhibitor Education by WINH and Robyn Davis at WhenINeedHelp.com.