Always Best Care launches the first ever national advertising campaign by the end of January. It consists primarily of some components like Internet lead generation through search engine marketing, search engine optimization, pay-per-click. Social media, affiliate marketing, blogs and videos etc. Read More
Online PR News – 17-February-2011 – – Roseville CA, January 14, 2011 — Always Best Care Senior Services, named by Entrepreneur
Magazine as the fastest growing franchisor of In-Home Care, Assisted Living Placement and
Skilled Home Health Care in the USA, announced today it will be launching its first ever national Advertising campaign by the end of January.
Founded in 1996, Always Best Care began franchising just three years ago, and now has more than
125 franchises throughout the country. According to CEO Michael Newman, the company has
Assisted more than 25,000 seniors representing a wide range of illnesses and personal needs.
“The national advertising campaign has been developed in conjunction with our franchise
Community,” said Michael Newman, founder and Chief Executive Officer of Always Best Care.
“Our franchisees asked for a program that would drive business to their individual locations across
the country, and we worked with a committee of franchisees to set objectives and develop the
program on their behalf.”
The initial campaign will consist primarily of Internet lead generation through search engine
marketing, including both search engine optimization and pay-per-click. Social media, affiliate
marketing, blogs and videos also will be prominent components of the program, according to Mr. Newman.