Veteran Investment Manager, Catherine Maniscalco Avery, To Be A Regular Contributor to

Catherine Avery, CEO, CAIM, LLC is appointed to be a regular contributor to, the country's longest established and largest website for baby boomers.

Online PR News – 29-January-2011 – – Veteran Investment Manager, Catherine Maniscalco Avery, CEO of CAIM LLC (, to become regular contributor to ThirdAge Media LLC., found online at, is the longest established and largest website for baby boomers.

Roughly 3,500,000 unique visitors come to every month and close to a half a million subscribers receive their customized newsletters each week. provides informative and insightful content on topics that matter most: Health & Wellness, Family & Friends, Relationships & Sex, Money & Work, Beauty & Style and Travel & Pastimes.

Today there are 112 million people over the age of 45. This powerful block of ThirdAgers, many in transition, comprise nearly 40 percent of the population and control the majority of the buying power in the United States. Boomer spending is projected to increase $800 billion to over $4.6 trillion by 2015; and over 65 million boomers are online -- that's 1/3 of the total 195.3 million web users in the US. 78 million Baby Boomers (born between 1946 -1964) control over 80% of personal financial assets and more than 50% of discretionary spending power. Baby Boomers and ThirdAgers are not a market niche. They ARE the new consumer majority.

" is an important resource for news and information for Baby Boomers. And information on handling finances is extremely important to this audience. I am pleased, through, to help empower people to greater confidence and clarity in managing their money and achieving financial stability,'" said Catherine Avery. is led by Editor-in-Chief Myrna Blyth. Blyth was the longtime editor of the Ladies' Home Journal and the founding editor of More magazine. She has written for many publications including The New Yorker, New York, National Review and The New York Post. She is also the author of the New York Times bestseller "Spin Sisters" and "How to Raise an American.

"Our readers need solid advice about finances during these difficult times. We are delighted to have Catherine Avery providing this much –needed information," said Myrna Blyth.


Catherine founded CAIM LLC in 2007 after 20 years of successfully managing client assets at major institutions. Catherine's investment career and credentials are broad; she has worked for a number of leading investment firms in the United States, including EFHutton and Morgan Stanley. On an individual basis, she has been personally responsible for portfolios totaling more than $750 million while as a member of a larger portfolio management team, she has shared responsibility for managing more than $14 billion on behalf of investors. She has been widely cited as an expert portfolio manager in such news sources as Financial Planning Magazine, CFA Magazine, Consumer's Digest, Fox Business, National Post of Canada, and The New York Times.